Case Studies News PhotoRoute Uncategorized

Sports Ground Safety Authority case study with THFC

Getting to a match is not easy, Even if you’ve been there before. There will be masses of people. That can be intimidating on its own. If you’ve never been to the stadium, or if you’ve got a disability, it could be enough to put you off trying.

  • Nationally 4 of out 5 young people cannot read maps
  • 65% of people are visual learners who absorb and recall information best by seeing
  • 83% of disabled people had ‘walked away’ from making a purchase, unable or unwilling to do so. The most important factor was inaccessible premises. Other important factors that discouraged disabled consumers from spending were poorly designed products and staff who were not disability confident, were rude or appeared prejudiced”.

See how THFC removed these barriers in the Sports Ground Safety Authority case study.

Case Studies News PhotoRoute Uncategorized

“This has helped to change the lives of people being supported by the Foundation”

Reflective Summary – our partnership with Enabled City and our use of PhotoRoute technology

Tottenham Hotspur Foundation have an ongoing relationship with Enabled City,logo Tottenham Hotspur Foundation they are the leading supplier of assistive technology products for people and businesses whose customers include those with dyslexia, mental health issues, mobility and learning difficulties.

PhotoRoute, their digital mapping solution has been used by Tottenham Hotspur Football Club and the London 2012 Paralympics. It has been designed around the needs of people who need assistive travel technology. PhotoRoute provides easy read maps and travel directions which are accessible online, in transit and in print. Unlike other forms of mapping technology, PhotoRoute is designed for those with dyslexia, mental health issues, mobility and learning difficulties and provides user selectable step free options, geo-located images and audio descriptions.

Enabled City ran two staff training events for Tottenham Hotspur Foundation staff at the start of the project and has followed up with online support as and when required. Our close working relationship has enabled the Foundation to suggest enhancements to the PhotoRoute system which have been quickly implemented, these were:

  • Points of Interest casino malaysiaAdding icons and images to google maps
    This was useful for showing the location of the new Foundation offices and has enabled us to use landmarks to help young people identify their location particularly where maps cross over or when the journey extends from map 1 to map 2. It is also worth knowing that google maps are still showing the previous tenants of the building currently being used by Tottenham Hotspur Foundation, whilst PhotoRoute maps are updated internally by THF and Enabled City.
  • Audio Way Finding Options
    People who are visually impaired can listen to geo located way finding instructions. This has also helped young people who find reading a challenge and has provided them with an alternative provision of information or an opportunity to use their reading skills backed up by an auditory commentary.

PhotoRoute has played an important role in making the Foundation’s wider delivery more accessible. As part of our website upgrade, we are in the process of creating and adding maps to our programme pages to enable people to travel from key points of interest to their desired session venues.

Enabled City has provided online support for our website technical team to embed their maps into our website. We have also been discussing with Enabled City how we train students from our Pathways to Employment programme to create maps across the Foundations programmes.

Parents and Young People

PhotoRoute has enabled our staff to work creatively with parents of young adults who have a learning disability. Several parents come to us with travel and independence concerns, essentially the fear of letting go. By using PhotoRoute we have been able to reassure parents and guardians that there are tools and assistive technologies out there that are available to them. One parent on our Pathways to Employment programme was keen to work with us in helping their young person’s transition towards independent travel by supporting with additional travel training sessions at weekends in their own free time. THF were able to provide PhotoRoute resources to the families to assist with their travel training sessions and to help by providing a sustainable resource for the young person to use beyond their supported journeys moving into their new independent travel lifestyle.

Working with Enabled City has been great. Our mutual respect of each other’s experience has enabled us to shape a product that is now more widely available to young people and their families. This has helped to change the lives of people being supported by the Foundation.

Example when embedding a group of maps from

Example when embedding a single map (with print options)

What to do next

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Case Studies Filming HERO docs Uncategorized Word-Bank

Short animated film increases understanding by 100%

  • Converting policy into animated films means reaching “65% of the population who are visual learners who absorb and recall information best by seeing”.

A great example being NHS England’s national Continuing Healthcare (CHC) film, the framework is complex and  a sensitive area of the NHS, CHC is sometimes known as end of life care. NHS England found that time poor clinicians struggled to impart complexities to patients (who themselves being very unwell) so commissioned Enabled City to create an animated film, these films were viewed  over 10,000 times within 12 months.

Healthwatch Gateshead took the initiative to test effectiveness of the animated films and kindly shared the below results.

Healthwatch Gateshead became aware of national information on CHC commissioned by NHS England in the form of short films to help explain the national policy framework better to people and families.

We held a workshop with 8 Healthwatch Champions to try to gauge the quality of the information and asked them to rate their knowledge of CHC from 1 to 5. The combined points before watching the film were 16 out of a possible 40. After the film we repeated the question and those numbers rose to 31 out of 40 which was a significant rise.

Feedback from Healthwatch Champions

  • “Simple language. Difficult subject but made much easier to understand. The repetitive language gives a consistent message.”
  • “Would probably like to see the video again to increase knowledge of CHC even more”
  • “Film really helpful in understanding CHC”
  • “Some aspects of CHC would need to have more than a second look to understand more fully”
  • “ I think the video needs to be advertised and localised . This would be really useful for the community”
  • “Most of the BAME community access information online as we can use translation services, the video maybe able to be translated “

We shared the findings of the Healthwatch champion sessions and worked with NGCCG to have this information included on their website which now also includes a link to further information about CHC on the NHS choices website.

Great work Healthwatch Gateshead and Newcastle Gateshead CCG!

Inclusive by design

Information should inclusive by default and fun to access – creating better services for those with communication support needs and you’ll also be including the needs of time poor professionals too.

It all starts by creating a great script and followed principles learnt from working with people with learning disabilities when creating HERO docs (Healthcare Easy Read Online) content and Word-Bank definitions.
Graphics have big part to play but they need to be used meaningfully to support each concept (and be within brand), we added subtitles and voice over then gave viewers choice by publishing a full length version of the whole framework and another version with chapters.

Don’t hide great content

If you create great content such as a script for a film then publish it alongside the film to be inclusive of those using screen readers or preferring to read, and publishing the script as a normal webpage (as opposed to PDF or Word doc attachment) it will be easier for people using screen readers to find, it will reformat to fit mobile screens and web based access and translation tools such Word-Bank can be automatically added to jargon bust industry specific language.

The films were then made available for other CCGs to personalise with their own intro’s and outros which they could fund locally (the core animated element of the film is not changeable with NHS England’s approval).
Learn how to localise and embed the national CHC film or see Greenwich CCGs version with films script.

Learn about accessible policy formats

Case Studies News Uncategorized

Enable every citizen to reach their full potential so Britain can

Article by Penny Mordaunt Minister for Disabled People, Health & Work, Conservative MP for Portsmouth North

“Consider this. A customer base of over 12million people. People who also constitute a massive pool of untapped talent. A group that is one of the most entrepreneurial groups in society and has the recalculated spending power of a staggering £249billion.

That’s more than the entire UK spend in the retail industry from April to October this year.

This is a group that you’d expect businesses, employers, retail and other services to be fully tapped into. But it isn’t. I’m talking about disabled people.

Let me give you three facts. Today only seven Premier League clubs have a Changing Places accessible toilet that can be used by disabled adults and grown children. At least half a million disabled people say they have been turned down for insurance due to their disability. The disability employment gap currently lags a massive 32% behind the rest of the population. Such discrimination; lack of access, services, products and employment opportunities for disabled people jars with the day and age, and with common sense. Business is starting to wake up to the possibilities of making its wares and the job market accessible to the disabled population: greater growth and a larger customer base, and talent, insight and vision in its workforce.

Smart businesses are already making changes, including M&S in producing specialist clothing for disabled children and Pret a Manger in making all its shops accessible. In addition, almost 3000 firms, many in the FTSE 250, have already signed up to the Disability Confident scheme for employers. Others are providing the tools to do more, such as Good Food Talks, providing accessible menus for visually impaired people. Even in the financial services sector, Fish Insurance and others are offering services tailored for disabled people. Making the most of the Purple Pound is not just about offering specialist products.

Businesses must ensure that inclusivity and accessibility is imbedded in the education of tomorrow’s planners and designers, and they must increase the amount of consumer information available to the public, and enable the production and swift take up of products and services disabled people want and need. This is not about a political agenda or just to abiding by law, it is about businesses using their initiative and doing what makes business sense.

Government has its role to play too. We must find a better way to enforce the Equalities Act, rather than require the injured party to sue a business, and we must, through legislation and legal action, get tougher on those organisations and industries who ignore or, worse still, exploit disabled people. We must support entrepreneurs, many of whom will be disabled themselves, and remove the obstacles holding them back. That is why we are redoubling our efforts to halve the disability employment gap, supporting business to deliver for all its customers and consulting on ways we can improve health and employment services through our Work and Health Green Paper.

For all the challenges facing governments and their economies around the world equality for disabled people is not just a big part of the answer; it is the entire margin of victory. To deliver the cultural change required to make disability issues mainstream we need consumer power and the global reach of business to grasp this agenda. Unless we enable every one of our citizens to reach their full potential, our Nation never will”.

Visiting DWP offices

Or go to PhotoRoute for St James Underground Station to Caxton House (DWP)

Original article:

Case Studies Filming HERO docs News PhotoRoute Uncategorized Word-Bank

Combat abuse by making policy for young people

Allegations of child abuse in the media is sickening – we need to share our knowledge of basic Human Rights with children by delivering policy in formats accessible to them.

Knowledge is power

Policy documents are often written by highly educated professionals in highly educated professional-speak, and generally not in the language used by the people they are designed to protect.

The delivery of policy documents needs to change to be part of mainstream information provision. How often do people actually read policy documents, from start to finish? We have so many formats available to us, that appeal to young people, those with English as a second language, people with cognitive difficulties, in short, any vulnerable groups, those who really need protecting. Policy documents should literally ‘speak’ to them, they should be memorable, how else can people be protected by them?

Tools to help

1. Convert policy documents into an easy read format

This means having meaningful use of images to support sentence structure and using a common language (without loosing legal context).THFC-safegaurd-small

Use tools like HERO docs (Healthcare Easy Read Online) to convert policy into easy read

Live example visit

2. Publish policy in mobile friendly formats

Do you read PDF’s on your phone, personally I’ve lost interest after scrolling across the first paragraph.
Publish policies as a normal web page – don’t hide them in PDF or Word Doc attachments.

3. Add Word-Bank to your site

Word-Bank definitions add comprehension to your website content (can also be added to individual policy pages). Word-Bank won a BBC innovation lab award for aiding those that could fall through the information gaps and our technological approach.Live example visit
Or Word-Bank FAQs for more information.

4. Creating an animated (easy read) film

This is a great way to make complex subjects accessible. An example being NHS Englands national Continuing Healthcare film (created with Greenwich CCG).
Continuing Healthcare is sometimes known as end of life care, it’s when our health needs change when having illnesses such as cancer and being able to access addition budgets that are fairly much unlimited.
The policy has a legal context, it was published then copied and pasted across NHS websites but the policy was too complex for time poor health professionals to understand and then be able to impart to patients and families.

We worked with the policy writers to create an easier-to-read script of the policy and create an animated film.
For improved accessibility we:

  • published the script of the film in website text for those preferring to read (such as those using screen readers) and have the additional benefit of Word-Bank definitions.
  • theres nothing spoken in the film thats not displayed graphically and vice verse
  • the film has voice over and it’s also captioned

Live example: www.enabledcity.chc/ or  NHS England’s CHC policy that the film was made from

Animation is very effective and also worth considering how widely it can be used – NHS England’s national version is freely available and it can be localised with own staff intro’s and outros

Animated example of Transforming Care programme

5. Review your contact us page

Its also worth reviewing your contact us section of your website, can the copy be improved? Would using transport symbols and a map help people with low literacy report abuse in person – such is best practice for Patient Advice Liaison Service in NHS (NHS complaints service). Use PhotoRoute to remove barriers to independent travel.

See how Tottenham Hotpsur Foundation removes independent travel barriers
Contact us for more information

Awards Case Studies News PhotoRoute Uncategorized

Hotspur Foundation removes independent travel barriers

Tottenham Hotspur Foundation have received funding from the Premier League Charitable fund to roll out the new PhotoRoute service across their patch, expected outcomes include:

  • Removing independent travel barriers (the minimal requirement to go on a Hotspur Foundation course)
  • People with disabilities gaining work based skills from co-creating maps with Hotspur Foundation staff
  • Enabling students with Special Educational Needs to make healthier lifestyle choices and gain independence
  • Excellent customer service provision for wider community

PhotoRoute was developed from Visit London gold awarded expertise and experience of supplying 2 London 2012 Paralympic projects. This software streamlines map creation and sharing of maps while adding accessibility features.
Earlier work with the Hotspur Foundation includes developing a Travel Training Course and a way-finding app for the club…

“The Club is constantly looking at ways in which it can enhance the matchday experience for fans. Tottenham Hotspur FC match day experienceWe believe that offering the PhotoRoute service will ease navigation in and around White Hart Lane for all supporters, especially those with disabilities.

By working closely with our award-winning Foundation, and liaising with the Tottenham Hotspur Disabled Association, the Club is confident it can address the needs of its disabled supporters and continue to ensure the fantastic matchday experience is inclusive of all fans.”
Jonathan Waite, Customer Services Manager

 Embedded client page –

Embedded view with print options

Learn about the new PhotoRoute system or join our mailing list.

See earlier match day experience maps used by Tottenham Hotspur FC.


Case Studies HERO docs News PhotoRoute Word-Bank

Accessible Information Standard Myth Buster

13 Myths of the Accessible Information Standard

Download NHS England’s Accessible Information Standard Myth Buster (powerpoint) to bust the below myths..

Myth #1 “If someone can’t read a letter because they’re blind, there’s no point sending them an email or a text message!”

Reality #1

  • A person who is blind may be able to access information sent via email and / or text message but not in a printed letter.
  • Many people who are blind or have visual loss use assistive technology such as ‘screen readers’ which convert text to speech or audio. This means that email and text message (and in some circumstances a letter sent as an email attachment), can be accessible formats for some people who are blind or have visual loss.
  • However, some people who are blind, especially older people who are more likely to be digitally excluded, will not be able to use email or text message, and so accessibility cannot be assumed.
  • The answer? Don’t make any assumptions – always ask people what formats and communication methods work for them – you might be surprised!

Myth #2 “Everyone with a learning disability will need support from a carer or family member at appointments.”

Reality #2

  • It should not be assumed or expected that a person with a learning disability will be, or will need to be, ‘accompanied’ at appointments.
  • Although everyone with a learning disability is likely to need some support to access information and communicate effectively, the type of support needed by individuals varies significantly.
  • Many individuals with a mild or moderate learning disability may be able to live and access services independently.
  • In line with the Mental Capacity Act 2005, everyone should be supported to be involved in decision making as much as they are able.
  • Some people with a learning disability will need support from an advocate at appointments.

Download NHS England’s Accessible Information Standard Myth Buster (powerpoint)

Useful resources:

  • HERO docs (Healthcare Easy Read Online), developed with NHS Englands’ AIS team and other leading providers
  • Word-Bank, automated jargon buster for health and social care websites
  • PhotoRoute, our Paralympic & Premier League way finding tool (developed from travel training concepts)
  • Animated films created with the NHS

To find out more about the Accessible Information Standard visit the NHS England website here:

Case Studies Filming News Uncategorized

Transforming Care

Enabled City has worked with Local Government Association to create 7 films about the Transforming Care Programme. The films show how Transforming Care improves peoples lives.
For background information follow this link to or how to add films to to your website.

Empowerment films – what empowerment means to me

Transforming Care is all about improving the lives of people with learning disability and/or autism who display behaviours that are described as challenging. We know that when people are empowered to live the way they chose and are involved in planning their support and care they have better lives.

The Local Government Association leads the empowerment workstream for the Transforming Care Programme. To support the workstream the LGA has set up an empowerment steering group to oversee the work.
Members of the empowerment steering group are all experts by experience. They all have experience of long stays in hospital, or have family members with experience.
Members of the group are now living good lives in the community and have worked together to develop a film about what being empowered means to them.

1. Introduction

2. Transforming care summary film

You can watch the group’s empowerment film here.

3. Phill & Josh’s’s story

Phill gives his perspective of Josh’s move home to Cornwall. In the film Phill describes how the whole family has been empowered as a result of the good support that Josh is getting in the community.

4. Lucy’s story

Lucy and her Mum describe how Lucy has been empowered to live the life she wants, including through choosing her own home and her own staff team, and learning to travel independently.

5. Peter’s story

Peter talks about being empowered to live the life he wants, including through choosing his own home and décor, looking after his pets and being able to get out and about when he wants to.

6. Jason’s story

Jason talks about his role as a self-advocate and the importance of people with a learning disability being empowered to have a voice. He talks about being able to do the things that he likes to do and feels proud of his achievements.

7. Derek’s story

Derek talks about the importance of having the right support around him so that he can live independently and stay safe and well. He is empowered to live the life he wants and has a job that he enjoys and opportunities to learn new skills.

For more information visit

Case Studies Filming News Uncategorized

Transforming Care film for Local Government Association

Enabled City has been chosen to create 7 films about Transforming Care for the Local Government Association (LGA).
The film will be led by the Transforming Care Empowerment Steering Group. This group recognises the expertise that people with a learning disability and families have, and has been set up to ensure that the Transforming Care work is shaped by this.
The aims of the film are to:

  • Highlight how people with learning disabilities, autism, and behaviour that challenges are supported in the community and the importance and benefits of this.
  • Highlight the need for transformation of services to ensure care in the right place at the right time – ensuring the impact of the wrong care is understood to motivate change.
  • Share good practice, including how achievements were made and how people can be involved in the right way.
  • Realistically explain some of the challenges associated with transforming care.
  • Share Key points.
  • Provide opportunity for a number of viewpoints and experiences to be shared, including people with mild, moderate and severe learning disabilities and autism with recognition that families can be important advocates for people, particularly those with more complex needs.
  • Provide a catalyst for the development of future resources to help empower people and their families.
  • Include the need to invest in engagement, with people with learning disabilities and families, and its importance. Making clear that this should be ongoing and at many levels.
  • Include information about good care including staffing and care plans.

The film will be launched in November 2016 at the annual conference of adult and child social service professionals, in total there will be:

  • 1 animated introduction to set the scene of Transforming Care
  • 5 individual stories from experts
  • 1 montage film

Learn about our process for creating user-led films.

Transforming Care film introduction & script

“After Winterbourne View, the Transforming Care programme came together with one big aim: to improve the way care and support is provided for children, young people and adults with:

  • A learning disability
  • Autism
  • Both a learning disability and autism
    • Who display behaviour that challenges, including those with a mental health condition. 

The focus of the work is making sure that people are able to lead good lives in the community.
People should have the same opportunities as everyone else and get the support they need to live healthy, safe and fulfilling lives.
If we get this right, less people will be admitted to learning disability hospitals and more people will get the support and treatment they need in the community. It will also mean that when people do need care and treatment in hospital, it will be good quality care and people won’t stay there longer than they need to.

To make this change happen and get a better quality of life for people, we need to empower people and families.
Real change is only possible if we do things differently and move the power from ‘service-land’ to people. This means giving back the power to those people who may have previously experienced being disempowered.

People should be enabled to be at the very centre of their own care and support. We must listen to family, friends and others who care about the person and value the expertise and knowledge that the person has about what works for them in their life and act on this. In empowering people, we can help each person to have a good life.

In this film we will hear from experts by experience who are now living in the community, or have a family member living in the community, but have experienced long stays in hospital. They will tell us about what being empowered means to them”.

See Transforming Care films on this website or go to Local Government Association’s Transforming Care page

Awards Case Studies HERO docs News PhotoRoute Uncategorized Word-Bank

Disability Rights UK Partnership

Enabled City is the digital accessibility partner to Disability Rights UK, in recognition of being the specialist technology supplier for and with people with disabilities.logo-Disabiltiy-Rights-UK
Our expertise comes from working with and employing people with disabilities to develop inclusive services that improve inclusion, safeguarding & education practices within any sector.

Clients include London 2012 Olympic and Paralympic Games, premier league football clubs and their foundations, various NHS providers making meticulous policy and processes more accessible for hard to reach groups. Our inclusively designed services and products are easy to bolt onto client’s existing services and extend their market reach to:

  • The grey pound / silver surfers
  • People speaking English as a second language
  • People with physical or learning disabilities
  • Young families with buggies
  • The Deaf community
  • Those with low literacy – the average reading age in the UK being that of an educated 11 year old (BBC)
  • Visit our services pages for more information.

Word-Bank 50% discount offer for DR UK members

In celebration of becoming Disability Rights UK preferred technology partner Enabled City are pleased to offer a 50% reduction for new Word-Bank clients.
This is a time limited offer valid until 6th March 2017

Terms and conditions

  • Have less than £300k turnover
  • Have the in-house technical expertise to integrate Word-Bank which usually takes 1 hour
  • Advocacy groups under 100k should contact us for additional offers
  • Discount is valid for first year licence only
  • Orders must be received by 6th March 2017

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