Case Studies News PhotoRoute Uncategorized

Sports Ground Safety Authority case study with THFC

Getting to a match is not easy, Even if you’ve been there before. There will be masses of people. That can be intimidating on its own. If you’ve never been to the stadium, or if you’ve got a disability, it could be enough to put you off trying.

  • Nationally 4 of out 5 young people cannot read maps
  • 65% of people are visual learners who absorb and recall information best by seeing
  • 83% of disabled people had ‘walked away’ from making a purchase, unable or unwilling to do so. The most important factor was inaccessible premises. Other important factors that discouraged disabled consumers from spending were poorly designed products and staff who were not disability confident, were rude or appeared prejudiced”.

See how THFC removed these barriers in the Sports Ground Safety Authority case study.

Case Studies News PhotoRoute Uncategorized

“This has helped to change the lives of people being supported by the Foundation”

Reflective Summary – our partnership with Enabled City and our use of PhotoRoute technology

Tottenham Hotspur Foundation have an ongoing relationship with Enabled City,logo Tottenham Hotspur Foundation they are the leading supplier of assistive technology products for people and businesses whose customers include those with dyslexia, mental health issues, mobility and learning difficulties.

PhotoRoute, their digital mapping solution has been used by Tottenham Hotspur Football Club and the London 2012 Paralympics. It has been designed around the needs of people who need assistive travel technology. PhotoRoute provides easy read maps and travel directions which are accessible online, in transit and in print. Unlike other forms of mapping technology, PhotoRoute is designed for those with dyslexia, mental health issues, mobility and learning difficulties and provides user selectable step free options, geo-located images and audio descriptions.

Enabled City ran two staff training events for Tottenham Hotspur Foundation staff at the start of the project and has followed up with online support as and when required. Our close working relationship has enabled the Foundation to suggest enhancements to the PhotoRoute system which have been quickly implemented, these were:

  • Points of Interest casino malaysiaAdding icons and images to google maps
    This was useful for showing the location of the new Foundation offices and has enabled us to use landmarks to help young people identify their location particularly where maps cross over or when the journey extends from map 1 to map 2. It is also worth knowing that google maps are still showing the previous tenants of the building currently being used by Tottenham Hotspur Foundation, whilst PhotoRoute maps are updated internally by THF and Enabled City.
  • Audio Way Finding Options
    People who are visually impaired can listen to geo located way finding instructions. This has also helped young people who find reading a challenge and has provided them with an alternative provision of information or an opportunity to use their reading skills backed up by an auditory commentary.

PhotoRoute has played an important role in making the Foundation’s wider delivery more accessible. As part of our website upgrade, we are in the process of creating and adding maps to our programme pages to enable people to travel from key points of interest to their desired session venues.

Enabled City has provided online support for our website technical team to embed their maps into our website. We have also been discussing with Enabled City how we train students from our Pathways to Employment programme to create maps across the Foundations programmes.

Parents and Young People

PhotoRoute has enabled our staff to work creatively with parents of young adults who have a learning disability. Several parents come to us with travel and independence concerns, essentially the fear of letting go. By using PhotoRoute we have been able to reassure parents and guardians that there are tools and assistive technologies out there that are available to them. One parent on our Pathways to Employment programme was keen to work with us in helping their young person’s transition towards independent travel by supporting with additional travel training sessions at weekends in their own free time. THF were able to provide PhotoRoute resources to the families to assist with their travel training sessions and to help by providing a sustainable resource for the young person to use beyond their supported journeys moving into their new independent travel lifestyle.

Working with Enabled City has been great. Our mutual respect of each other’s experience has enabled us to shape a product that is now more widely available to young people and their families. This has helped to change the lives of people being supported by the Foundation.

Example when embedding a group of maps from

Example when embedding a single map (with print options)

What to do next

Join our mailing list.

News Uncategorized Word-Bank

NHS Choices collaboration // Word-Bank offer

Word-Bank licensing offer for NHS websites

To celebrate collaborations with NHS Choices health definitions we’re offering 2 years licensing for the price of 1 year for the first 10 NHS websites which take up this offer.
We’re now syndicating NHS Choices data within Word-Bank meaning all health conditions detailed there are automatically linked to client websites.

Example of audiology

Word-Bank defintion of Audiology

Turn Word-Bank on   from left hand sidebar Click on left hand side bar to turn Word-Bank onto see NHS Choices definitions of acanthosis nigricans, impetigo or bird flu.

What is Word-Bank?

Word-Bank is an assistive technology tool that automatically adds easier-to-read definitions to client websites. It has been commissioned by the NHS to make healthcare websites easier to understand and more engaging and was developed in conjunction with the RNIB.
Word-Bank won a BBC Innovation Lab award for catching those that would fall between the information gaps. Our technological approach means that it’s very easy to install and uses browser technologies (meaning users don’t need to download anything, it just works).
It’s been independently proven by the Disability Rights Commission to aid website comprehension for people with learning disabilities.
For website visitors it means getting complex health information explained in easier-to-read definitions at the point of need. Its major benefits include: Buy DNP Fertilizer

  • Better customer experience; website visitors don’t need to go to external websites for clarification.
  • It’s inclusive meaning reduced need for specialist resources.
  • Reducing unnecessary face to face consultations and patients being better prepared.
  • It’s updated by NHS Choices, health conditions or pandemic alerts automatically cascade through to websites using Word-Bank.
  • Clients can personalise definitions or have own dictionaries added.

Easy set up

We provide secure code for a technical person to add to your website which takes under 1 hour. Dictionary management can then be done by your staff by logging into our non-technical system.
You can add Word-Bank to a section of your site, a single page (ie. complaints) or across the whole site. Once added to your site there is no technical maintenance, Here’s an example site (remembering to turn Word-bank on from top nav menu):
Or Word-Bank FAQs:

Terms of offer

How long is the discounted licensing term?
The 2 years for price of 1 year licensing offer is available till 12th of March 2018. At the end of the discounted term the normal licensing cost comes into effect but there’s no obligation to relicense, you just need to tell us you don’t want a license prior to the last 2 months of the free term.

What’s included?

  • Full access to all dictionaries and NHS Choices health definitions (maintained by NHS Choices)
  • Full access to features including ability to edit definitions, useful when contextualising definitions ie. Quality to ‘Foundation Trust Name’ means…’
  • Full access to branding facilities (and we are happy to add simple new branding features at our cost if you need changes to branding features)

How do I take up this offer?
Tell us by email that you want to take up the offer and we’ll set up an account & branding for you. Installation usually takes 1 hour for a competent IT person and set up is well documented (we can support installation but have to charge to cover costs for support).
All we ask is that you agree to write a short snappy case study once it’s up and running and tell patients about the new facility by adding information on your website and newsletters (if you have one).

I need more information..
For an example site see how Richmond and Hounslow Community Health uses Word-Bank:

Email us for more information or to arrange a time to call you back.

Find out about 13 myths of NHS England’s Accessible Information Standard (and the tools supporting):

News PhotoRoute Uncategorized

Don’t lose visitors by using DIY maps

Don’t lose visitors by using DIY maps

Google maps are the industry standard in the UK and while they provide a DIY solution, their walking routes are generic and often not how people actually way-find at street level for example google maps will direct people to walk down the centre of the road.
First time visitors need local knowledge such as safe places to cross following drop kerbs, if the route’s step free and have reliable imagery of landmarks to support way finding decisions.

Another issue is that google maps are not easily updated, they do not reflect changes to the built environment or facilities along the route.

This lack of information puts stress on visitors (compounded for disabled people needing to know if routes are accessible and facilities available).


Visitor confidence is promoted when showing easy walking routes (which side of the footpath to be on and where to cross safely) in accessible formats for ease of planning and attempting new and unfamiliar journeys.
PhotoRoute is a hybrid solution giving clients the ability to add their own way-finding routes in accessible formats by having:

  • Geo-located images of the street environment and for those preferring to listen to routes, audio versions
  • Print versions for those without mobile devices
  • Selectable step free options
  • And so users stay on your site for longer, PhotoRoute maps are embeddable into external websites.

So lets go through features..

Visitors who are visually impaired or preferring to search using text can hide the graphical map and go directly to index listingsicon-hide graphical map go to text listing.
Visitors using the graphical search can click on pins icon google map pin to see a detailed map with audio audio icon and print options Print icon. This is also where you find the embed code to add a single map to another website (ideal for away fans wanting a single route).

Live example when embedding all Tottenham Hotspur Foundation’s maps.
Visit the Foundations client page for emebed codes

Embedding a single map with print & audio options

Mobile devices

When accessing via a mobile device and within 100 meters of a PhotoRoute map your locations displayed .

view when accessing on mobile device

From a mobile device you have options from the menu icon of mobile hamburger menu of being able to choose 3 pin zoom (so your google base map is easier to read) and auto scroll which changes stages of maps automatically ahead of decision points – helping reaffirm your location with upcoming landmark.

Mobile navigation settings

Points of Interest

PhotoRoute enables clients to add Points of Interest to maps to help find key facilities and promote commercial opportunities. Adding icons and images to google maps

Integration with other travel API’s

TfLs bus information has been integrated into PhotoRoute, visitors just need to click the Show TfL button at the bottom of maps to show nearest buses. There is the option not to show TfL bus information for maps outside of London (we are keen to integrate other data sets).

Integrated with TfLs bus information

Audio options audio icon

PhotoRoute automatically generates an audio version of the route so visitors preferring to listen such as visually impaired visitors can plug in their ear phones in and listen to geolocated way finding information.

Print options Print icon

PhotoRoute generates a print version for those without a mobile device or preferring to be paper based.

Print options

Adding maps to other websites

PhotoRoute maps can be embedded into other websites (unless restricted by clients) by copying code from the client page and pasting into your website (remembering to add height and width elements to fit snugly into your page).

Embedding a group of maps

Embedding a group of maps

Embedding a single map

Embedding a single map

Clients can add PhotoRoute maps to their native apps. We supply a small consultancy to understand how your apps were built so you can manage your PhotoRoute maps within external native apps.

To find the embed code for the above maps visit

About PhotoRoute

PhotoRoute has evolved since being used by the London 2012 Paralympics,  our latest feature allows clients to add Points of Interest next to their way finding maps. The Hotspur foundation uses this feature to add their logo and image of their new offices to Google maps, this feature could be used for local facilities such as accessible facilities.

Hotspur Foundation increasing capacity project

Training and online map making support is included in the easy start programme, the main uses were to remove barriers to independent travel to sports and education programmes and show people the location of their new offices.

Related article

HERO docs News Uncategorized

HERO Docs, saving Easy Read budgets

We’ve been busy adding new features and easy read documents to HERO docs, clients can choose from over 100 easy read templates and automatically rebrand at the click of a button, latest templates came from Imperial Healthcare, the bi-fold’s include having a blood test, general anaesthetics, MRI & CT scans, x-rays,  a nephrectomy, a bronchoscopy, a gastroscopy and having a sigmoidoscopy.
New features include clients being able to:

  • Log into to multiple accounts as requested by Hammersmith and Fulham, Kensington and Chelsea and Westminster CCGs.
  • Upload PDF, Word and PowerPoint easy read documents to their HERO doc repository.
  • Embed their HERO doc repository (via and iframe) into intranets meaning clinicians have all their patient facing documents in the one place.

Editing a HEROdocs template or download published PDF here.

Editing a template

About HERO docs

HERO (Healthcare Easy Read Online) docs was developed with and licensed by NHS Englands’ own AIS team and other leading providers including Hammersmith and Fulham CCG, West London CCG and Central London CCG, Barts, Imperial, and CNWL FT.
Part of developing the software was to plug gaps in their easy read provision resulting in:

  • Aiding compliance of Accessible Information Standard and CQC reporting
  • Drastically reduced cost and time involved in procuring specialised easy read resources
  • A database of rebrandable, clinically checked easy read templates
  • Governance by giving clients the ability to control who has editorial control over easy read content
  • Unlimited access for staff within your trust/CCG
  • Increasing clinical time and reduced waste

Need more information

Visit HERO docs FAQ and pricing page or contact us to arrange a time to speak.
See 13 myths of the Accessible Information Standard.

HERO docs News Uncategorized Word-Bank

Make safeguarding policy make sense

Is policy making sense?

Here’s a quick example showing how Word-Bank help’s make policy mainstream.

  1. Turn Word-Bank on by clicking on the left hand sidebar Click on left hand side bar to turn Word-Bank on
  2. See bulleted text below to see new Word-Bank definitions helping make safeguarding policy accessible to those it’s designed to protect.

What is abuse?

Abuse can be different things, but it means that someone has been treated badly by someone else. Abuse can happen to women or men or children. Abuse can happen anywhere, like in your own home,
at work, in a care home or hospital, in a sports club or out and about.

  • Physical abuse online casino singapore
  • Neglect
  • Financial abuse (or material abuse)
  • Psychological abuse or (emotional abuse)
  • Institutional abuse

Word-Bank can also be used to help explain technical terms such as the offside rule.

Click for Word-Bnak FAQsGo to Word-Bank FAQs for more information

Case Studies News Uncategorized

Enable every citizen to reach their full potential so Britain can

Article by Penny Mordaunt Minister for Disabled People, Health & Work, Conservative MP for Portsmouth North

“Consider this. A customer base of over 12million people. People who also constitute a massive pool of untapped talent. A group that is one of the most entrepreneurial groups in society and has the recalculated spending power of a staggering £249billion.

That’s more than the entire UK spend in the retail industry from April to October this year.

This is a group that you’d expect businesses, employers, retail and other services to be fully tapped into. But it isn’t. I’m talking about disabled people.

Let me give you three facts. Today only seven Premier League clubs have a Changing Places accessible toilet that can be used by disabled adults and grown children. At least half a million disabled people say they have been turned down for insurance due to their disability. The disability employment gap currently lags a massive 32% behind the rest of the population. Such discrimination; lack of access, services, products and employment opportunities for disabled people jars with the day and age, and with common sense. Business is starting to wake up to the possibilities of making its wares and the job market accessible to the disabled population: greater growth and a larger customer base, and talent, insight and vision in its workforce.

Smart businesses are already making changes, including M&S in producing specialist clothing for disabled children and Pret a Manger in making all its shops accessible. In addition, almost 3000 firms, many in the FTSE 250, have already signed up to the Disability Confident scheme for employers. Others are providing the tools to do more, such as Good Food Talks, providing accessible menus for visually impaired people. Even in the financial services sector, Fish Insurance and others are offering services tailored for disabled people. Making the most of the Purple Pound is not just about offering specialist products.

Businesses must ensure that inclusivity and accessibility is imbedded in the education of tomorrow’s planners and designers, and they must increase the amount of consumer information available to the public, and enable the production and swift take up of products and services disabled people want and need. This is not about a political agenda or just to abiding by law, it is about businesses using their initiative and doing what makes business sense.

Government has its role to play too. We must find a better way to enforce the Equalities Act, rather than require the injured party to sue a business, and we must, through legislation and legal action, get tougher on those organisations and industries who ignore or, worse still, exploit disabled people. We must support entrepreneurs, many of whom will be disabled themselves, and remove the obstacles holding them back. That is why we are redoubling our efforts to halve the disability employment gap, supporting business to deliver for all its customers and consulting on ways we can improve health and employment services through our Work and Health Green Paper.

For all the challenges facing governments and their economies around the world equality for disabled people is not just a big part of the answer; it is the entire margin of victory. To deliver the cultural change required to make disability issues mainstream we need consumer power and the global reach of business to grasp this agenda. Unless we enable every one of our citizens to reach their full potential, our Nation never will”.

Visiting DWP offices

Or go to PhotoRoute for St James Underground Station to Caxton House (DWP)

Original article:

Case Studies Filming HERO docs News PhotoRoute Uncategorized Word-Bank

Combat abuse by making policy for young people

Allegations of child abuse in the media is sickening – we need to share our knowledge of basic Human Rights with children by delivering policy in formats accessible to them.

Knowledge is power

Policy documents are often written by highly educated professionals in highly educated professional-speak, and generally not in the language used by the people they are designed to protect.

The delivery of policy documents needs to change to be part of mainstream information provision. How often do people actually read policy documents, from start to finish? We have so many formats available to us, that appeal to young people, those with English as a second language, people with cognitive difficulties, in short, any vulnerable groups, those who really need protecting. Policy documents should literally ‘speak’ to them, they should be memorable, how else can people be protected by them?

Tools to help

1. Convert policy documents into an easy read format

This means having meaningful use of images to support sentence structure and using a common language (without loosing legal context).THFC-safegaurd-small

Use tools like HERO docs (Healthcare Easy Read Online) to convert policy into easy read

Live example visit

2. Publish policy in mobile friendly formats

Do you read PDF’s on your phone, personally I’ve lost interest after scrolling across the first paragraph.
Publish policies as a normal web page – don’t hide them in PDF or Word Doc attachments.

3. Add Word-Bank to your site

Word-Bank definitions add comprehension to your website content (can also be added to individual policy pages). Word-Bank won a BBC innovation lab award for aiding those that could fall through the information gaps and our technological approach.Live example visit
Or Word-Bank FAQs for more information.

4. Creating an animated (easy read) film

This is a great way to make complex subjects accessible. An example being NHS Englands national Continuing Healthcare film (created with Greenwich CCG).
Continuing Healthcare is sometimes known as end of life care, it’s when our health needs change when having illnesses such as cancer and being able to access addition budgets that are fairly much unlimited.
The policy has a legal context, it was published then copied and pasted across NHS websites but the policy was too complex for time poor health professionals to understand and then be able to impart to patients and families.

We worked with the policy writers to create an easier-to-read script of the policy and create an animated film.
For improved accessibility we:

  • published the script of the film in website text for those preferring to read (such as those using screen readers) and have the additional benefit of Word-Bank definitions.
  • theres nothing spoken in the film thats not displayed graphically and vice verse
  • the film has voice over and it’s also captioned

Live example: www.enabledcity.chc/ or  NHS England’s CHC policy that the film was made from

Animation is very effective and also worth considering how widely it can be used – NHS England’s national version is freely available and it can be localised with own staff intro’s and outros

Animated example of Transforming Care programme

5. Review your contact us page

Its also worth reviewing your contact us section of your website, can the copy be improved? Would using transport symbols and a map help people with low literacy report abuse in person – such is best practice for Patient Advice Liaison Service in NHS (NHS complaints service). Use PhotoRoute to remove barriers to independent travel.

See how Tottenham Hotpsur Foundation removes independent travel barriers
Contact us for more information

Awards Case Studies News PhotoRoute Uncategorized

Hotspur Foundation removes independent travel barriers

Tottenham Hotspur Foundation have received funding from the Premier League Charitable fund to roll out the new PhotoRoute service across their patch, expected outcomes include:

  • Removing independent travel barriers (the minimal requirement to go on a Hotspur Foundation course)
  • People with disabilities gaining work based skills from co-creating maps with Hotspur Foundation staff
  • Enabling students with Special Educational Needs to make healthier lifestyle choices and gain independence
  • Excellent customer service provision for wider community

PhotoRoute was developed from Visit London gold awarded expertise and experience of supplying 2 London 2012 Paralympic projects. This software streamlines map creation and sharing of maps while adding accessibility features.
Earlier work with the Hotspur Foundation includes developing a Travel Training Course and a way-finding app for the club…

“The Club is constantly looking at ways in which it can enhance the matchday experience for fans. Tottenham Hotspur FC match day experienceWe believe that offering the PhotoRoute service will ease navigation in and around White Hart Lane for all supporters, especially those with disabilities.

By working closely with our award-winning Foundation, and liaising with the Tottenham Hotspur Disabled Association, the Club is confident it can address the needs of its disabled supporters and continue to ensure the fantastic matchday experience is inclusive of all fans.”
Jonathan Waite, Customer Services Manager

 Embedded client page –

Embedded view with print options

Learn about the new PhotoRoute system or join our mailing list.

See earlier match day experience maps used by Tottenham Hotspur FC.


Case Studies HERO docs News PhotoRoute Word-Bank

Accessible Information Standard Myth Buster

13 Myths of the Accessible Information Standard

Download NHS England’s Accessible Information Standard Myth Buster (powerpoint) to bust the below myths..

Myth #1 “If someone can’t read a letter because they’re blind, there’s no point sending them an email or a text message!”

Reality #1

  • A person who is blind may be able to access information sent via email and / or text message but not in a printed letter.
  • Many people who are blind or have visual loss use assistive technology such as ‘screen readers’ which convert text to speech or audio. This means that email and text message (and in some circumstances a letter sent as an email attachment), can be accessible formats for some people who are blind or have visual loss.
  • However, some people who are blind, especially older people who are more likely to be digitally excluded, will not be able to use email or text message, and so accessibility cannot be assumed.
  • The answer? Don’t make any assumptions – always ask people what formats and communication methods work for them – you might be surprised!

Myth #2 “Everyone with a learning disability will need support from a carer or family member at appointments.”

Reality #2

  • It should not be assumed or expected that a person with a learning disability will be, or will need to be, ‘accompanied’ at appointments.
  • Although everyone with a learning disability is likely to need some support to access information and communicate effectively, the type of support needed by individuals varies significantly.
  • Many individuals with a mild or moderate learning disability may be able to live and access services independently.
  • In line with the Mental Capacity Act 2005, everyone should be supported to be involved in decision making as much as they are able.
  • Some people with a learning disability will need support from an advocate at appointments.

Download NHS England’s Accessible Information Standard Myth Buster (powerpoint)

Useful resources:

  • HERO docs (Healthcare Easy Read Online), developed with NHS Englands’ AIS team and other leading providers
  • Word-Bank, automated jargon buster for health and social care websites
  • PhotoRoute, our Paralympic & Premier League way finding tool (developed from travel training concepts)
  • Animated films created with the NHS

To find out more about the Accessible Information Standard visit the NHS England website here: