Case Studies News Uncategorized

Pre-paid cash cards

Enabled City is a provider of technology solutions for people with physical and learning disabilities and those with mental health issues. It has partnered with a large digital agency to provide pre-paid cash cards for organisations which have a significant interaction and engagement with people with disabilities.

The pre-paid cash card scheme is backed and administered by a major banking group allowing the card to be used anywhere that Mastercard and Visa facilities are available. Cards must be pre-loaded with cash, before they can be used for spending. This allows for tighter cash management without the opportunity for runaway spending on credit.

For people on low incomes, or with a poor or non-existent credit rating, pre-paid cards provide one of the few ways of making electronic payments without requiring a credit card. Many people with disabilities find it difficult to obtain credit facilities to make card payments. Organisations who provide such cards to their customer communities not only provide a valuable service, they have an opportunity to generate an additional income stream from their customer base.

pre-paid cash cardSpecific benefits of pre-paid cash cards include:

  • Guaranteed approval
  • Guaranteed debit card
  • Dedicated sort code and account number
  • Direct Debit BACS clearing
  • Telephone banking
  • Online payments
  • Account Statement
  • Jam jar wallets
  • Ring-fenced jam jars
  • Bill payments

Many people without credit ratings are prevented from using the benefits of online financial transactions. Pre-paid cash cards can open up new opportunities for such people.

News Uncategorized Word-Bank

Premier League announce new rule this season that concussed players

The Premier League have introduced a new set of rules to address the issue of concussion in football that include the specific stipulation that managers must now defer to the club team doctor in deciding whether a player stays on the pitch.

An additional tunnel doctor will also be mandatory at every Premier League fixture to assist and liaise with the team medics, while every player will also be encouraged to take a yearly neuro-psychological test to assess their “baseline” functioning.

Medics and doctors will also all carry a ‘concussion recognition tool’ that will be provided to all clubs and contains key advice and guidance on assessing concussion. It is a medical condition that is particularly difficult to diagnose and which may only produce clear symptoms several days after the incident. “We must overcome the idea that it is brave or heroic to play on and accept that this is an injury that cannot be run off,” said Gary O’Driscoll, who is the Arsenal club doctor and also the chairman of the Premier League club doctors’ group.

The clear advice will be that doctors should insist to substitute even if the concussion is suspected and not confirmed. The new rules will also apply to academy matches.

The Premier League have also created a new ‘medical advisor’ position for the league, while the Football Association have today launched a concussion awareness campaign that contains video messages from the England squad.

No change for the offside rule for 2014!

News PhotoRoute Uncategorized

The Quality of the Away Fan’s Experience is Slipping

Transportation and Ticket Prices Increase without Major Improvements to Customer Service and Convenience

English Premier League football clubs are experiencing an all-time surge of popularity. Last season saw the highest average attendance in the premier league in fifty years. But despite the high attendance figures, many fans would like the football clubs to address certain recurring problems such as the rising cost of transportation and ticket prices and inadequate travel information for away fans. FC’s realise that the fan’s match day experience starts way before he first arrives at his seat.

Transport costs are high

The rising cost to travel to Premier League stadiums became a rising, recurring conflict for fans last season. The spiralling travel costs could leave fans ‘priced out of football’ according to the Campaign for Better Transportation (CfBT). More so, the Football Supporters Federation (FSF) stress a decreasing trend in the quality of away-game experience and travel for fans, who are a “driving force behind the noise and spectacle at many games.”

In a CfBT survey released last year, 23% of fans report spending more on travel costs to the stadiums compared to the ticket price itself. A majority of away fans, 57% choose to travel by train. Train travellers experience the highest costs, spending an average of £76 with an absurd £26 towards travel. Car drivers average £55 with £13 towards travel expense, and fret over “traffic jams and overpriced car parking” influencing their match day attitude. England’s football clubs have some of the most loyal fans in the world that are willing to travel far distances to support their teams. The clubs understand their responsibility is to accommodate their away fans and optimise their experience.

Lack of directions to the game

Home team clubs can do more to supply away fans with adequate travel information.The CfBT survey shows that 45% of fan use at least two different sources and 22% of fans admit to using three or more sources. A total of 84% of fans consult with at least one source before they travel to away games.

More than a quarter of fans will check the home team’s website for accurate information but few websites have walking directions and even those directions are of a rather poor quality.

Football club websites are in need of on-site direction services, including maps and visual aids for away fans. Away fans continuously insist upon receiving more helpful information and direction services from football clubs to ease their travel experiences to the game.


“We live in a new technologically innovative age where customers expect a certain boutique of service tools which they can access from their home computers and mobile devices. PhotoRoute gives customers updated travel information to their finger tips from start to finish of their route, promoting a positive experience for home and away fans regardless of ability or disability”.

Tottenham Hotspur Football Club redefine customer experience

Tottenham Hotspur Football Club commissioned PhotoRoute to improve fan experience regardless of ability or disability.

  • An interactive graphical representation of a match day experience
  • All external train and rail links
  • Routes from match day parking
  • Ticketing services
  • Meeting points
  • Internal routes to all disabled seating areas
  • Spurs Wishes
  • Stadium staff will be able to update maps in real-time of any traffic disruptions and emergencies
  • All maps having return journeys
  • 2 sets of embeddable maps for home and away fans, keeping fans separate and balance traffic flows

The new PhotoRoute mapping system is due to go live with Tottenham Hotspur FC.

The first stage was to replace native apps, created in haste for the London 2012 Paralympics, with a more inclusive mobile experience along with standard print and embeddable formats.

PhotoRoute is also used by Tottenham Hotspur Foundation to cultivate grassroots participation.

Contact us for more information.


HERO docs News PhotoRoute Uncategorized Word-Bank

Accessibility added to FA’s Equality Policy

Word-Bank is a really easy tool to add to websites, it makes text heavy information fun to access and accessible to a much wider audience.
For an example we’ve copied the Football Association’s Equality Policy into this page – turn Word-Bank on from the left hand pull out tab to instantly add a layer of comprehension.

The Football Association Equality Policy

The FA is responsible for setting the standards and values to apply throughout football at every level. Football is for everyone; it belongs to, and should be enjoyed by, anyone who wants to participate in it.
The aim of this policy is to ensure that everyone is treated fairly and with respect and that The FA is equally accessible to all.
All Participants should abide and adhere to this Policy and to the requirements of the Equality Act 2010.
The FA’s commitment is to promote inclusion and to confront and eliminate discrimination whether by reason of age, gender, gender reassignment, sexual orientation, marital status or civil partnership race, nationality, ethnic origin, colour, religion or belief, ability or disability, pregnancy and maternity and to encourage equal opportunities.

This Policy is fully supported by the Board of The FA and the Director of Football Governance and Regulation is responsible for the implementation of this policy.
The FA will ensure that it treats people fairly and with respect and that it will provide access and opportunities for all members of the community to take part in, and enjoy, its activities.
The FA will not tolerate harassment, bullying, abuse or victimisation of a Participant, which for the purposes of this Policy and the actions and sanction applicable is regarded as discrimination, whether physical or verbal. The FA will work to ensure that such behaviour is met with appropriate action in whatever context it occurs.

The FA commits itself to the immediate investigation of any allegation, when it is brought to their attention, of discrimination and where such is found to be the case, The FA will require that the practice stop and impose sanctions as appropriate.
The FA is committed to inclusion and anti-discrimination and raising awareness and educating, investigating concerns and applying relevant and proportionate sanctions, campaigning, achieving independently verified equality standards, widening diversity and representation and promoting
diverse role models are all key actions to promote inclusion and eradicate discrimination within football.

To see the original policy follow this link (pdf).

More about Word-Bank

Follow this link for all articles on Word-Bank  on this site or go to the website.

Find us with PhotoRoute

Want to have a chat or face to face meeting then find us with PhotoRoute.

Football For All

Inclusive Football is certainly high on the agenda within the London Football Association. Working within the National Game Strategy Plans for the development of Football for All, the London FA has made the commitment to provide football for all no matter their ability.

Football Association logoKey partners such as South London Special League, STEP League, Interactive, Tottenham Hotspur Foundation and along with many disability organisations, all work together to ensure opportunities are developed through our appointed Football Development Officer (Inclusion & Education). The aim of working with local key agencies and organisations is to provide opportunities within Football for All, encompassing females, males, youngsters and adult players with a physical, sensory, learning or behavioural disability/impairment.

We are committed to enabling all players to play our National Game and providing opportunities for people who want to become involved in the many different areas of football. We strive to ensure all those involved reach their potential as a player, coach, referee, administrator or volunteer.

After the major events from last year’s Olympics and Paralympics, there was a considerable amount of promotion towards disability sports, we are looking as part of the legacy of the games to help to raise the profile of disability football in London.

London FA aim to provide football for players of all abilities, but there is also an opportunity for those gifted and talented players to represent their County, Region and also England, specifically Football Association Disability Squads, such as Partially Sighted, B1 Blind, Cerebral Palsy, Learning Disability and Wheelchair Players, so providing “Football Opportunities for All”.

The Football Development Team is very keen to support Clubs who would like to become accessible to people with disabilities or those Clubs who would like to establish a team for players with a variety of disabilities.

There are numerous opportunities for keen footballers to train and play football regularly in a safe, fun, friendly and of course learning environment.

News Uncategorized Word-Bank

Hertfordshire Partnership NHS Trust increases engagement

Enabled City is very excited to be working with Hertfordshire Partnership NHS Trust (HPFT) to create a support system that lends a new level of accessibility to the Hertfordshire site and translates the trust’s values into easily language.

We will be working with Hertfordshire to create new Word-Bank definitions for their website that embodies the values that we share; being welcoming, kind, positive, respectful, and professional to all.

HPFT are keen to develop imagery to support the meanings so that they can reach as many people as possible, and empower people accessing services to understand what to expect when using their services.

Part of this project involves, not just, the people who work for the Hertfordshire Trust, but also, those who use its services. “We are working to make the site better for both the employees and the customers of this organisation. As such, we are asking for your input on how we can best serve your needs”.

If you have any suggestions of photo-images you think should be considered for our list of definitions, please send them to Alison Muir Communication Lead Learning Disabilities and Forensics:

Go to Hertfordshire Partnership NHS Trust (HPFT) website.

News PhotoRoute Uncategorized

West Lea SEN School promotes independence

For years West Lea School (WLS) has provided students with special education needs an education that goes beyond the classroom into their everyday lives. Located in the Enfield Local Education Authority, West Lea School is a school focusing on giving students tools to live actively and independently. Enabled City’s PhotoRoute mapping toolkit is helping in this endeavor.

Through a partnership with Enfield Council’s Joint service for disabled children and Tottenham Hotspur Foundation, the West Lea School have subscribed to PhotoRoute to aid their travel-training and independence education. It is, in part, a continuation of the Tottenham Hotsupur’s efforts to widen horizons, raise aspirations and provide opportunities to young people regardless of race, sex, age or ability in it’s communities. They are using these maps, not only to educate their students in independent travel, but also to give them the skills to create these maps, which can translate to real world technical skills.

The outcomes include greater independence for individuals by reducing the need for council provided transport. Trained instructors will teach their students the in’s and out’s of PhotoRoute, who will then create maps of routes they themselves travel every day. The team at West Lea School is very enthusiastic about this project and PhotoRoute in general. It fits well with the school’s motto of “Learning for Life,” while the system’s easy-to-use interface and adaptable capacity continues the policy of personalisation and ensuring skills needed to advance either in academia or the working world. The act of students independently creating also increases their confidence, independence, and could even count towards Duke of Edinburgh accreditation.


“West Lea Specialist Sports College & Physical Education School recently published the PhotoRoute map on our website. This was for the public to be able to find us on foot from Edmonton Green railway station to our main entrance. Only after a few days of the publication a visitor to the school commented that they found the link on our website and used the App to find their way to our school. They commented on how easy and efficient it was to use and made the journey on foot more enjoyable and less stress to know they had directions.
We are very pleased with PhotoRoute map and intend to use it for our pupil’s to know how to travel around our borough. Our next publication is to find the route from our school to our charity shop in Edmonton Green Shopping Mall, so our students can find the best, safest and easiest way to the shop”.
Julian Halford Community & Enterprise Manager, West Lea School


How this work fits into larger local picture.

Infographic: Community development with PhotoRoute, Tottenham Hotspurs Foundation and FC and Enfield Council

What is PhotoRoute?

PhotoRoute is a map authoring toolkit developed from travel training concepts used by people with learning disabilities. Visit London gold award expertise for being inclusive of visitors speaking English as a second language and people with physical disabilities.

 About PhotoRoute

PhotoRoute was used by London 2012 Paralympics, NHS Hospitals, VisitEngland and the Tottenham Hotspurs Foundation to increase grassroots participation and engagement.

News Uncategorized

Pathway to the Paralympics infographic

An “infographic” tracing the history and evolution of the Paralympic Games from its beginnings in the nineteenth century up to the 2012 London Paralympics has been released by a US-based website aimed at people working in special education needs.Pathway to the Paralympics

News Uncategorized Word-Bank

Public Sector Equality Delivery System (PSED2)

Equality Act solutions

Word-Bank helps compliance with the Equality Act & Public Sector Equality Delivery System by ensuring the wider public have better access to information that is more meaningful to them.
NHS England commissioned Word-Bank across London health and social service websites to help with equalities and online engagement, the easy to bolt on tool is integrated presently.

Eve McGrath – Senior Project Manager Corporate Nursing, North Middlesex University Hospital NHS Trust

“It was easy to install on our website and administrator via the Word-Bank system. provides the same level of excellent service for all patients regardless of disability or those speaking English as a second language.”

Goals and outcomes of Equality Delivery System (EDS2)

Better health outcomes

  • Services being commissioned, procured, designed and delivered to meet the health needs of local communities
  • Individual people’s health needs are assessed and met in appropriate and effective ways

Improved patient access and experience

  •  People, carers and communities can readily access hospital, community health or primary care services and should not be denied access on unreasonable grounds
  • People’s complaints about services are handled respectfully and efficiently

People covered by EDS2
EDS2 should be applied to people whose characteristics are protected by the Equality Act 2010, NHS organisations should refer to the Equality Act and related guidance for a full understanding of the protected characteristics.

Applying EDS2 to disadvantaged groups is likely to support organisations to deliver on aspects of their health inequalities work.

See the full Public Sector Equality Delivery System (PSED2)


Understanding the Equality Act 2010

The Equality Act was introduced in 2010.The Purpose of the Act was to strengthen, harmonise and streamline 40 years of equalities legislation:

  • Strengthening: improving the effectiveness of equality legislation
  • Harmonising: providing the same levels of protection from discrimination across all the protected characteristics and all sectors, where appropriate
  • Streamlining: simplifying and consolidating approximately 116 pieces of separate equality legislation

Before the Equality Act covered 6 protected characteristics now there are 9

  1. Age – The protected characteristic of age means a person belonging to a particular age group. This includes people of the same age and people of a particular range of age’s for example, ‘over 50s’ or ‘21 year olds’.
  2. Disability – Protection is provided where someone has a physical or mental impairment and this has a substantial and long term adverse effect on the person’s ability to carry out normal day to day activities.
  3. Gender reassignment –This was added so that protection is provided where someone has proposed, started or completed a process to change their sex. It is clear that there is no requirement to be undergo medical supervision.
  4. Marriage and civil partnership – This was added so that there is protection from discrimination for being married or in a civil partnership is provided in employment and vocational training only.
  5. Pregnancy and maternity – This was added for all areas covered by the Act a woman is protected from unfavourable treatment because of pregnancy or has because she has given birth.
  6. Race – ‘Race’ includes colour, nationality and ethnic or national origins. A racial group can also be made up of two or more distinct racial groups.
  7. Religion and Belief – Meaning of religion, religion’ means any religion and includes a lack of religion. It is for the courts to determine what constitutes a religion. Meaning of belief, belief means any religious or philosophical belief and includes a lack of belief. Examples of philosophical beliefs include Humanism and Atheism. A belief need not include faith or worship of a God or Gods, but must affect how a person lives their life or perceives the world.
  8. Sex – your gender (chosen or not).
  9. Sexual orientation – Protection whether you are gay, lesbian, bi-sexual.

The Public Sector Equality Duty

The Public Sector Duty was introduced by the Equality Act. Public Sector authorities have to evidence and demonstrate they are achieving the following:

The General Duties

  1. Eliminate discrimination and other conduct prohibited by Act
  2. Advance equality of opportunity:
    – remove or minimise disadvantages
    – take steps to meet needs
    – encourage participation in public life
  3. Foster good relations: 
    – tackle prejudice
    – promote understanding

To show that the Public Sector authorities are complying with the General duties above, they have to publish how they have met the duties (Specific duty) at least every year in an easy to read and understand way.

The Specific Duties

Publish equality information & objectives:

  • Publish sufficient information to demonstrate compliance with the general Equality Duty by 31st January of every year.
  • Publish Equality objectives that meet the aims of general duty by April 2012 then every 4 years
  • Publish this in an accessible manner

This shall include:

  • The effect of policies on protected groups
  • Evidence of equality analysis
  • Details of information considered in equality analysis.
  • Details of engagement undertaken

Stephan Brusch – Head of LD Development and Prevent Coordinator at NHS London

“Enabled City has ensured that our website is accessible to people with learning disabilities. Through Word-Bank, we are assured that the information that we provide on our website is accessible to a much wider audience. We are certainly proud of the end product and had verypositive responses from our end users. Enabled City has ensured that the web-development were done in true partnership with us and people with learning disabilities. Many thanks!”

For more testimonials visit
Full article visit
Contact Enabled City’s  Equality Act specialist Dipen Rajyaguru (Associate).


German National Tourist Board awarded “Green Globe”

German National Tourist Board first national tourist board awarded “Green Globe” Certificate

International sustainability-certificate for the DZT

London, 20th November 2013 – the German National Tourist Board (DZT) has been awarded the prestigious “Green Globe” Certificate – the first national tourist board ever to receive this renowned international recognition of sustainability in travel. “We have been promoting sustainability as a core marketing theme for travel destination Germany for many years and regard it as one of the principle responsibilities of our organisation” says Petra Hedorfer, CEO German National Tourist Board. “Our goal is the international positioning of Germany as a sustainable travel destination”. The Green Globe Certification Standard assesses the sustainability performance of travel and tourism businesses based on the combined three pillars of environmentally-friendly practise, social responsibility and economic profitability.

Destination Germany as international role model

The criteria for the Green Globe-Certification include an organisation’s performance in energy,logo-german-tourist-board waste and water management and in addition, its interaction within society and the environment as a whole. Beyond these basic criteria, the DZT impressed Green Globe’s independent auditors with, for example, its consistent emphasis of sustainability within its strategic activities. The DZT also compiled an exclusive sustainability strategy, encompassing a dedicated communication strategy, internal sustainable initiatives and product development.

Important aspects in the positioning of Germany as a sustainable travel destination have been its achievements within the realm of “Green Meetings”, including high levels of consistent customer service and operational standards. With its substantial involvement in accessible travel and support for German partners in creating sustainable offers and services, the DZT has long been regarded as an example in the field of sustainable travel.

Green Globe:
Worldwide renowned sustainability seal in tourism

Green Globe is based in Los Angeles – with partners in Mexico, South America, South Africa, the Middle East, the Caribbean and Europe. The organisation certifies sustainable projects and businesses in the travel and tourism industry worldwide. In addition, Green Globe provides training and marketing support in 83 countries, based on internationally recognised criteria, developed in the past 15 years within the Green Globe programme. Certification involves a constant process, which is continually checked and verified. Including the DZT, the three national organisations active in tourism which carry the Green Globe Seal are the German Convention Bureau e.V. (GCB) and the European Association of Events (EVVC). Green Globe attends all leading international travel and tourism fairs and conferences, such as the WTM in London, the ITB in Berlin and the IMEX in Frankfurt.

For more information go to:

PhotoRoute Uncategorized

Visit Flanders win the Amadeus and WTM Travel Experience Award

World Travel Market, London – On November 6th, Visit Flanders was awarded the ‘Amadeus & WTM Travel Experience Award’ for its provision in Accessible Tourism. The judges praised the efforts that Flanders has made to become  an accessible holiday destination for everyone, particularly in respect of the improvements made in the Flanders Fields area, prior to its Great War Commemoration.

Speaking after the award, Peter De Wilde, General Administrator of Visit Flanders said  “Flanders aims to be a holiday destination for everybody. Over the past 12 years, the region of Flanders has made great strides in terms investing heavily in practical accessibility of buildings, but also by educating and offering reliable information.  In the 21st century, holidaymakers consider accessibility to be an essential component of quality. The Tourism sector in Flanders can’t miss the opportunity to distinguish itself in this field.”

The judges also expect the provision of accessibility to be a necessity for every destination supplier. “Accessible travel is a growth market for the travel industry”, stated the judges. Suppliers of the tourism industry need to cater to the needs of travellers with disabilities in a way that exceeds expectations.Visit-Flanders-Fields-sml

The award, was made possible by a joint collaboration between Visit Flanders and the province of West Flanders. It is expected the commemoration of the Great War centenary will bring thousands of domestic and foreign visitors to Flanders Fields.  Amongst this number, there will undoubtedly be many people with disabilities who will benefit from an improved accessibility infrastructure in this area.   With this in mind, a number of accessible buildings and attractions were compiled in a dedicated ‘Flanders Fields-Accessible for Everyone” brochure available in English and French.

“By not limiting accessibility to separate points of interest but also covering all aspects of the entire region, we are able to offer Flanders Fields as a fully accessible destination for everyone, “, says Peter De Wilde. “If this meant adapting the trenches, we did all that was possible to make the area accessible friendly.  The result of all of these efforts is now visible, even if there is of course, still room for improvement. ”

In addition and in keeping with its accessibility commitment, Tourism Flanders has developed a new stand at World Travel Market that meets the major accessibility criteria’s. “Furthermore, specialised organisers of accessible travel in Flanders have been actively invited to come to see the features of accessible Flanders Fields and to draw upon their experiences in our regions as an inspiration for other major tourist regions, such as the coast and the cities”, ” stated Peter de Wilde. ”A disability or impairment”, he concludes “shouldn’t create a bar to travel”