We’re often asked why use enabled maps to create custom journeys when online tools such as Google and Microsoft Bing maps are freely available, its a good question and we think both tools have advanced the way we use maps and opened up map data.
Enabled Maps lets you add an additional layer of information especially useful for those new to an environment, speaking English as a second language, have a learning, physical or sensory disabilities or those of us who have difficulty making sense of linear maps (if you don’t fit neatly not one of the people listed here then I would suggest your in the minority!).
We supply the technology enabling licensed users add local knowledge of best routes to use. Our non-technical system allows map makers to plot pictures with GPS accuracy taken at pavement level (ie. not from a passing car at 30miles per hour), custom text and arrows to guide the person along the route.
There are many automated features included in the toolkit and a piece of software enabling map makers to plot maps where online mapping tools such as Google and Bing won’t, this is especially useful if routes go through parks or pedestrian only areas.
Heres a simple comparison..
Not convinced, then see our custom journey from Gospel Oak Overground Station → Parliament Hill triangle then try searching for the same journey on Google maps.
Enabled Maps has been renamed to Photo Route, more information.